Kymra Knuth Promoted to Chief Client Officer for North America
SAN JOSE, Calif., February 14, 2024–(BUSINESS WIRE)–The Hoffman Agency has tapped Gerard LaFond as managing director of North America. LaFond, who joined the consultancy two years ago as chief digital officer, will succeed Lou Hoffman, who will turn his focus to global operations.
“As we’ve evolved as a communications consultancy that solves client pain points ranging from multi-country campaigns to talent acquisition, Gerard has been a big part of expanding an offering that builds upon our earned media heritage,” said Hoffman. “There’s a natural progression to him moving into the new role.”
There’s never been a more exciting time in tech, according to LaFond. “I am thrilled to step into this new role with Kymra, the U.S. leadership team and my global colleagues to deliver creative and integrated work in North America and beyond. My focus will be to continue our growth from the inside out — growing our people, delivering on our culture of care and promoting our global proposition.”
The company’s North American unit has grown 58% over the past two years, with revenue hitting $8.7M in 2023. In recognition of Kymra Knuth’s role in this growth and leading the consultancy’s Portland office, she’s been promoted to chief client officer, North America.
“The numbers don’t really capture Kymra’s contribution and her hands-on approach to leading accounts and helping others achieve success,” said Hoffman.
While focused on the tech sector, Hoffman is quick to point out that virtually every company is a tech company these days, a dynamic accelerated by artificial intelligence. Toward this end, the consultancy’s client base has expanded in helping non-tech companies tell tech-led stories.
“Between our independence, storytelling pedigree and global footprint across Asia, Europe and North America, we’re in a perfect position to offer a high-touch alternative to the mega shops.”
One of the few independent communication consultancies with global reach — 14 offices across Asia, Europe and the U.S. — the company has charged Caroline Hsu, promoted to the newly created chief global officer role in 2022, with surfacing its untapped “global goodness.” The firm projects revenue to tip the $30M mark this year.
About The Hoffman Agency
The Hoffman Agency (www.hoffman.com) brings the best of both worlds to its clients — the high touch of a boutique, with the sophistication in services associated with the mega shops. While campaigns vary by client and industry, all share one theme: the creation of content that reflects the tenets of storytelling and what the firm calls storytelling techniques.
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Matthew Burrows, The Hoffman Agency
Top-ranked firms offer development and growth opportunities; Consulting firms remain popular post-college destinations for those who major in Economics, Finance, and Business.
NEW YORK, Feb. 7, 2024 /PRNewswire/ — Vault, the leader in data-driven employer rankings and verified employee reviews, today released its 2024 rankings of the Best Consulting Firms to Work For in North America, providing a comprehensive look at the region’s consulting landscape and recognizing the leading firms in more than 30 categories. The rankings include the Vault Consulting 50 North America, a signature list of the best overall firms to work for. Vault also ranks the Most Prestigious Consulting Firms, Best Boutique Consulting Firms, Best Consulting Firms by Practice Area, and Best Consulting Firms by Employment Factor. The rankings were derived from Vault’s survey of more than 8,000 North American consulting professionals in Fall 2023. The North American survey was part of a larger global survey of more than 15,000 consulting professionals. Survey respondents rated their firms in several categories, including compensation, culture, diversity, hours, training, work/life balance, and wellness. Consulting professionals were also asked to rate firms other than their own in terms of prestige.
“Consulting remains an excellent career choice for professionals, including those early in their careers who want to learn a great deal on the job and have high levels of exposure to clients and their most pressing challenges,” said Eric Stutzke, SVP & General Manager of Vault. Stutzke added, “While firm culture and compensation remain key areas of focus for consulting candidates when evaluating a firm, our survey revealed that being staffed on quality engagements that provide the opportunity to perform substantive work is of nearly equal importance.”
Key findings from Vault’s survey and rankings include:
Bain & Company sits atop the Vault Consulting 50 North America as the #1 overall consulting firm to work for. Boston-based Bain & Company, which has offices in 65 cities across 40 countries and celebrated 50 years in business in 2023, is committed to employee development—the firm secured #1 rankings in both Formal Training and Informal Training.
Specialized boutiques offer focused work and upward mobility. Vault’s Best Boutique Consulting Firms include the best specialized firms to work for that have fewer than 750 consultants. The #1 ranked boutique, Chicago-based ghSMART & Co., is a leadership advisory consultancy that also took the top spot in multiple key categories, including Internal Mobility, Promotion Policies, and Level of Challenge.
Top priorities for jobseekers when choosing a consulting firm are firm culture, compensation, and type of work. These three factors all had similar percentages of consultants that identified them as key considerations when choosing a firm.
Junior consultants come from a wide variety of backgrounds, but those who studied Economics, Finance, and Business still enter in large numbers. The most common undergraduate majors among entry-level consultants in the survey were Economics (21%), Finance (8%), Business Administration (6%), Biology (6%), and Accounting (4%).
The Top 10 Consulting Firms to Work For in North America in 2024:
1. Bain & Company
2. Boston Consulting Group
3. Alvarez & Marsal
4. ghSMART & Co.
5. Oliver Wyman
8. The Bridgespan Group
10. Roland Berger
View all the Vault 2024 Consulting Rankings.
Vault is the leader in career research, exploration, and discovery for professionals and students. Through our proprietary data-driven Vault rankings, verified employee and intern reviews, and extensive network spanning more than 500 campuses and universities, we have been the trusted provider of career intelligence solutions for emerging talent for over two decades. Our exclusive data-driven rankings, in-depth employer profiles, and valuable employee and intern reviews encompass a wide range of industries, including Law, Banking, Accounting, Consulting, STEM, and the top Internship programs.
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