ATTRACTIVE. The proposed Saludad township project of PHINMA Group of Companies in Bacolod City. The conglomerate on Thursday (Oct. 9, 2025) said sales of mid-range priced condominium units in provincial areas remain resilient, unlike in Metro Manila, as noted in a recent report of a property consultancy firm. (Photo courtesy of PHINMA)
MANILA – Issues regarding the lower take-up of mid-range condominium units are primarily a problem in Metro Manila and have not affected regional areas, a major conglomerate involved in real property development said.
Leechiu Property Consultants, in a report Monday, noted the soft take-up in the middle-income segment for the residential market, or the units priced between PHP2.3 million and PHP4 million, as of the third quarter of 2025.
Its data show that while the middle-income segment posted an annual jump of 32 percent, its quarter-on-quarter performance is down by 17 percent, the only negative output among all the segments.
However, PHINMA Group of Companies, in a statement sent to the Philippine News Agency Thursday, said take-up of the units on its 21-hectare mixed-use township project in Bacolod City, dubbed Saludad, continues to attract “steady interest from both Bacolod residents and Bacolodnons abroad.”
One of the buildings in the township program is called Maayo Terraces Tower 1, a mid-rise condominium, and since its launch last April, sales have reached 36 percent.
“Early inquiries for Maayo Terraces reflect a positive market response to Saludad’s vision of integrated, community-centered living—proof that Bacolod’s demand remains healthy and values-driven,” it said.
Also, sale of residential lots under the Likha Estates is now at 27 percent a year after its release, while commercial lots take-up has reached 23 percent, the statement reads.
It explained that “while Metro Manila experiences some cooling in the mid-income segment, regional markets like Bacolod remain active and resilient.”
“Saludad is designed for the growing segment of professionals, BPO/KPO (business process outsourcing/knowledge process outsourcing) employees, OFWs (overseas Filipino workers), and families seeking quality homes in livable, well-connected communities beyond the capital,” it said.
Asked about plans for additional projects that will cater to the middle-income segment, PHINMA cited opportunities both in the Visayas and Mindanao.
“Beyond Bacolod, PHINMA Properties continues to expand into other key cities across the Visayas and Mindanao, where the property market remains healthy, vibrant, and full of potential,” PHINMA said. (PNA)
