Southeast Asian digital agency network Lion & Lion is launching a social media consultancy practice named “Social IntelliSync” in response to the dynamic demands of its clients, it said in a statement when MARKETING-INTERACTIVE reached out.
Launching this year, Social IntelliSync reinforces Lion & Lion’s commitment to pioneering creative solutions. It aims to transform social data into actionable insights by providing brands with strategic, data-guided counsel on how to move and pivot faster and more accurately from culture, community, content and commerce to conversion. It will also work across APAC markets.
In tandem, Social IntelliSync will help brands find sharper social media solutions in four key areas: culture intelligence, brand intelligence, community intelligence and content intelligence.
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These services are designed to enhance Lion & Lion’s social media offerings and brand presence, as well as foster creativity and find unique angles to help brands stand out in the crowded space of social media.
It also aims to sound human, stimulate conversations and solve problems.
“The launch of Social IntelliSync fills me with immense excitement and pride,” said Ham Maghazeh, group director of social media at Lion & Lion in a conversation with MARKETING-INTERACTIVE.
“In this era of ever-evolving social media, marked by massive changes in platforms, consumer behavior, and trends, it’s crucial for brands to adopt a unified approach that aligns seamlessly with their DNA, helping them stay young and relevant,” he said.
Regional chief creative officer, Asher Cheelip Ong added that with the launch of Social IntelliSync, the firm marks a significant milestone in its journey of continuously innovating its creative, social media and digital solutions.
The launch of Social IntelliSync comes on the heels of Lion & Lion’s recent launch of its film and content production unit in 2023. The film and content production unit connects Lion & Lion’s integrated creative, social and digital experience solutions.
While multi-channel creative storytelling has always been an offering within Lion & Lion, with the establishment of a dedicated in-house film production team, the agency claims to now be fully equipped to capitalise on growth opportunities with brands that require full creative to digital-film content production services – including, but not limited to, full-service video production, 2D and 3D animation, motion graphics and music creation capabilities.
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