Human8, the notable human-driven consultancy, has announced the appointment of Amy Perifanos as the new global Chief Portfolio Officer (CPO). Prior to this role, Amy worked as the VP of Commercial Solutions, North America.

This strategic appointment marks Human8’s next big move towards consolidating its position as a consultancy that champions positive change. With her new role, Perifanos is set to drive Human8’s future growth by optimising and enhancing its global portfolio.

Camille Nicita, CEO of Human8, expressed her enthusiasm for Amy’s appointment and detailed the relevance of her past experience, “Amy is no stranger to driving success. As VP of Commercial Solutions in the US and a key member of the US Leadership team, she has played a pivotal role in shifting our organisation from a traditional marketing research firm to a game-changing consulting agency. Amy’s purpose-driven style and her strong entrepreneurial spirit will serve us well in this role and on our Global Leadership Team. We are thrilled to see her in this new role.”

As the CPO, Perifanos will bear the responsibility of identifying and fostering value-added solutions. This approach will ensure brands comprehend, activate, and implement what matters to their customers and other key business stakeholders. She also holds an integral role in talent development. She will fortify Human8 consultants to adequately address current, as well as future, client challenges.

Perifanos conveyed her enthusiasm to undertake this new responsibility and stated: “I am excited to embark on this journey and feel passionate to elevate our portfolio strategy, including the consultative skills of our people, to new heights. I’m ready to make a significant contribution to the future of Human8, leading us forward as a human-driven consultancy and helping our clients to leverage their businesses in the best way possible.”

With Amy Perifanos joining the Global Leadership Team of Human8, the firm continues to nurture the next set of leaders who will shape the business future. As a human-oriented consultancy, Human8’s commitment to fostering positive change in its clients’ business processes resonates in this new appointment. Perifanos’ appointment affirms the consultancy’s faith in transformative leadership and its passion to make brands human-centred by grasping and acting upon people’s needs and cultural nuances.